(a) Benzoin condensation : Heating ethanolic solution with strong alkali like KCN or NaCN, benzoin is obtained 2C6​H5​ - C∥O - H CN−​C6​H5​−C∥O- COH∣​​H​ - C6​H5​ (Benzoin) (b) Formation of phenolphthalein phenol is treated with phthalic anhydride in the presence of cone. H2​SO4​, it gives phenolphthalein, an indicator.
(c) Fries rearrangement Phenyl benzoate heated with anhydrous AlCI3​ in the presence of inert solvent gives ortho- and Para-hydroxybenzophenone. In this rearrangement, there is only a benzoyl group migration from the phenolic oxygen to an ortho-and para-position.