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AILET 2019 Phd Question Paper with answer key for online practice
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When the consumers purchase any durable items, the post card (or any other form) size of information sheet is provided to the consumer to collect information not only about the product but also about certain other points of business interest. Analyzing the feedback from the consumer, the efficiency of the business house could be enhanced. Analyzing the feedback forms, the feelings, the attitude of the consumers, their expectations or discontent, etc., can be obtained by:
Audit Method
Content Analysis Method
Warranty Card Method
PRA Method
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